09.15 Chairman’s Welcome And Opening Remarks

Chris Macey
Vice Chairman
Society of Façade Engineering

09.30 Forecasting Current And Future Façade Trends In The Region

• Re-addressing material selection to improve sustainability and value for money
• Going back to basics by balancing sustainable and aesthetic elements
• Considering conflicting project demands and solutions to overcome them

Matthew White
Partner
Make Architects

10.00 KEYNOTE CASE STUDY: "SIZE MATTERS" - Burj Dubai: Design & Construction Challenges Of A Supertall Building

• High performance curtain walls verses aesthetics & natural light
• Implementing Green initiatives in the world’s largest tower
• The future of supertall buildings in the region

Marshall Strabala
Director of Design
Gensler

10.30 Speaker Q&A Panel Discussion

11.20 Changing Codes And Regulations In The UAE And How They Affect The Façade Industry

• Key features of the regulations and how they will impact your project
• Dubai Strategic Plan and the vision for green buildings
• Exploring the real value of sustainability and the impact on cost reduction

Jeff Willis
Chairman
Emirates Green Building Council

11.50 Understanding The Current Trends, Standards And Regulations For Glass Installation

• Considering how the quality of glass selected can impact the entire building’s performance
• Improving and regulating standards in the Middle East
• Examining regulation changes ahead in order to align your company’s offering

Richard Gulliver
Chairman, Technical Committee
Glass and Glazing Federation, Gulf Region

12.20 Speaker Q&A Panel Discussion

12.40 CASE STUDY: Exploring Sustainable Technologies And Advertising Tools For Façades

• Integrating LED lightweight mesh architectures into the façade
• Designing an interactive façade for promotional purposes
• Innovative case studies of a mesh screen design

Matthew Shankle
President and CEO
ADTI Media

14.00 CASE STUDY: ECOS Hotel – Embracing All Facets Of Sustainability, Environment, Economy And Society

• Understanding the unique application of the different façade systems
• Adopting active and passive design principles to achieve a significant reduction in both energy and water consumption
• Careful specification of both local and renewable materials to reduce transportation and energy costs respectively

Simon Chambers
Associate Partner
Godwin Austen Johnson

14.30 Designing Glazing Gaskets And Seals For Performance And Sustainability

• Design principles for sound glazing systems
• A look at performance criteria for extruded rubber gaskets and seals
• Developments in materials for sustainability and energy efficiency

Michael Scanlon
Vice President
Trelleborg Global Architectural

15.00 Exploring Innovations In Façade Design To Improve Sustainability Performance

• Overview of sustainable design and construction
• Understanding how to use design to optimise performance
• A holistic approach to façade design

Professor Neil Kirkpatrick
Head of Environment and Sustainability
Royal Group

15.30 The Role Of Wind Tunnel Testing To Improve The Efficiency, Reliability, Cost And Sustainability Of Façade Structures

• Comparison between wind tunnel study predictions and those using standards
• Understanding the effect of wind tunnel testing on the bottom line
• Exploring the essential role of wind engineering for sustainability and cost reduction (external shading, double-skin façade, natural ventilation)

Tony Rofail
Director
WindTech

16.30 CASE STUDY: The Dubai Autodrome – Exploring The Design And Sustainability Elements

• Explaining how sustainable built form evolves during the design process
• Understanding what influences a design’s response to climatic conditions
• Analysing material selection and delivering within a constricted timeframe

Daniel Hajjar
Vice President, Regional Manager MENA
HOK

17.00 CASE STUDY: King Abdullah Financial District - Façade Tectonics in Riyadh

• Exploring the use of abstract form, drawn from both local cultural landscapes and motifs
• Analyzing the advanced parametric modeling tools and techniques
• Producing the building’s intelligent, environmentally responsive louver system

Steven W. Miller
Managing Director, Dubai
FXFOWLE

17.30 Speaker Q&A Panel Discussion